Application
This unit applies to individuals who explore and develop concepts and ideas for any type of cultural exhibition. It therefore requires well developed creative thinking and research skills, supported by a good knowledge of the collection and interpretive techniques. In larger organisations this role may be undertaken by professional specialists but the unit is relevant to generalists in small museums and galleries, and to individual creative practitioners who may develop exhibition concepts for their own work. Work is carried out autonomously but in consultation and collaboration with others. The unit does not encompass the overall design and development of an exhibition. Those skills are covered in CULMS008A Conceive, develop and realise exhibition designs. |
Prerequisites
Nil |
Elements and Performance Criteria
ELEMENT | PERFORMANCE CRITERIA | ||
1 | Generate initial ideas | 1.1 | Explore ideas in the context of the collection |
1.2 | Evaluate the nature, needs and expectations of the audience | ||
1.3 | Identify and confirm the purpose, scope and objectives of the exhibition in consultation with relevant stakeholders | ||
1.4 | Develop broad parameters for content, based on overall objectives, audience needs and collection/organisational parameters | ||
2 | Conduct research | 2.1 | Undertake relevant research to identify the historical, cultural and other influences that impact on concept development |
2.2 | Undertake critical analysisofsources and references to inform concept development | ||
2.3 | Identify and source appropriate specialists who may be able to contribute to the concept | ||
2.4 | Explore and adapt relevant ideas from other practitioners or exhibitions with consideration of intellectual property, moral rights and copyright requirements | ||
3 | Develop/expand ideas and concepts | 3.1 | Develop and expand ideas in response to research findings in the context of the collection |
3.2 | Identify, select and develop appropriate storylines and interpretive messages based on outcomes of research, audience needs and organisational priorities | ||
3.3 | Challenge and test own ideas and approaches taken to ensure responsiveness to project and audience needs | ||
3.4 | Prepare concept proposals in an appropriateformat and consult with relevant stakeholders to gain required approvals | ||
Required Skills
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Required skills |
creative thinking skills to develop, explore, test and challenge ideas research skills to investigate and interrogate a wide range of information sources communication skills to liaise and consult with others on complex ideas and concepts literacy skills to analyse a broad range of information and to communicate complex ideas in innovative ways. |
Required knowledge |
sources of information and research data relevant to the collection processes for drawing links between the collection, research data and audience needs roles of different people involved in the exhibition development process and how these interrelate current trends in exhibition development concepts of themes, sub-themes, storylines and interpretation within exhibition development copyright, moral rights and intellectual property legislation and issues that impact on exhibition concept development cultural protocols relevant to exhibition concept development, including those for the exhibition of Aboriginal or Torres Strait Islander material. |
Evidence Required
The Evidence Guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package. | |
Critical aspects for assessment and evidence required to demonstrate competency in this unit | Evidence of the following is essential: application of sound research and analytical skills to inform concept development generation of creative ideas, storylines, messages and concepts for a particular concept and target audience. |
Context of and specific resources for assessment | Assessment must ensure: access to a collection around which an exhibition ideas and concepts can be developed access to relevant research materials and information sources. |
Method of assessment | A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit: direct questioning combined with review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate evaluation of exhibition ideas and concepts (with rationale) generated by the candidate to develop storylines and concepts for particular collections or audiences. |
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended. |
Range Statement
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included. | |
Nature, needs and expectations of the audience may relate to: | age gender educational level existing knowledge of subject familiarity with collection cultural preferences/cultural diversity special interest disability access |
Purpose, scope and objectives of the exhibition may relate to: | education entertainment financial targets co-operative approaches representation audience development community involvement debate |
An exhibition may be held in many different contexts /environments and these may include: | museums galleries libraries other visitor attractions theme parks corporate events festivals |
An exhibition may be: | temporary permanent virtual travelling |
Stakeholders may include: | boards of management organising committees other management local community local authorities customers/visitors colleagues performers/artists technical/subject specialists exhibition construction specialists designers curators conservators education officers cultural groups those to be represented in the exhibition |
Collection/organisational parameters may relate to: | established themes/sub-themes current exhibition policies potential for accessing additional items budgetary or other resource limitations |
Critical analysis may involve: | making judgements about relevance of information and ideas considering how ideas may be adapted considering how ideas may be challenged drawing links between references and potential concepts evaluating work of others |
Sources and references may include: | reference books/journals/texts writings of the period paintings and illustrations photographs film, video the Internet digital images technical drawings models collages sketches objects and object files other exhibitions/collections oral histories/oral traditions private collectors archives letters/diaries/newspapers |
Appropriate format for presentation of ideas may be: | drawings paintings models graphic formats video photographs plans verbal description electronic presentations storyboards performance/installation display of exhibits printed format - signs, labels, report |
Sectors
Not applicable.
Competency Field
Exhibition Development and Management |
Employability Skills
The required outcomes described in this unit of competency contain applicable facets of Employability Skills. The Employability Skills Summary for the qualification in which this unit of competency is packaged, will assist in identifying Employability Skills requirements. |
Licensing Information
Not applicable.